Effective Date: May 17, 2024

This Privacy Policy describes how The BEX Group LLC, d/b/a BlingHaven™ (the “Site,” “we,” or “us”) collects, uses, and discloses your Personal Information when you visit or make a purchase from our Site.

1. Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interactions with the Site, and information necessary to process purchases, fulfill orders, and support customers.

“Personal Information” refers to any information that can uniquely identify you.

Device Information

• 
  Examples collected: Browser version, IP address, time zone, cookie data, products viewed, search terms, and interaction with the Site.
  
• 
  Purpose: To load the Site properly, track usage, and optimize performance.
  
• 
  Source: Collected automatically via cookies, log files, web beacons, tags, pixels.
  
• 
  Disclosure: Shared with Shopify (our e-commerce processor).
  

Order Information

• 
  Examples collected: Name, billing/shipping address, payment information, email, phone.
  
• 
  Purpose: To fulfill orders, process payments, arrange shipping, send confirmations/invoices, prevent fraud, and (if opted in) provide updates or marketing.
  
• 
  Source: Collected from you.
  
• 
  Disclosure: Shared with Shopify and service providers.
  

Customer Support Information

• 
  Purpose: To provide customer service and resolve issues.
  
• 
  Source: Collected from you.
  
• 
  Disclosure: Shopify.
  

Affiliate Program Information

• 
  Examples collected: Name, contact info, payout details, affiliate performance data.
  
• 
  Purpose: To administer our Affiliate Program, track referrals, and process commissions.
  
• 
  Disclosure: Shared only as necessary for administration.
  

2. Sharing Personal Information

We may share your Personal Information with:

• 
  Shopify (to power our store). Shopify Privacy
  
• 
  Service providers (to process payments, shipping, or marketing).
  
• 
  Legal authorities if required by law (subpoenas, fraud prevention, etc.).
  

3. Behavioral Advertising

We use your Personal Information to deliver relevant ads and marketing.

• 
  Google Analytics: Helps us understand site usage. Google Privacy | Opt-Out
  
• 
  Advertising partners: We may share limited usage/purchase data for targeted advertising.
  

Opt-out options:

• 
  Facebook Ads
  
• 
  Google Ads
  
• 
  DAA Opt-Out
  

4. Using Personal Information

We use your information to:

• 
  Fulfill sales and services (payments, orders, shipping).
  
• 
  Communicate with you about purchases, promotions, or offers.
  
• 
  Prevent fraud and secure the Site.
  
• 
  Improve user experience and optimize performance.
  
• 
  Administer loyalty & affiliate programs.
  
• 
  Comply with legal obligations.
  

5. Retention

We retain Personal Information as long as necessary to provide services, comply with obligations, or until you request deletion.

6. Automated Decision-Making

We do not engage in fully automated decision-making with significant effects. Shopify may use limited automated decision-making for fraud prevention (temporary IP or credit card denylists).

7. Data Transfers

Your information may be processed in Ireland and transferred to Canada, the U.S., and other regions. Learn more: Shopify GDPR Whitepaper.

8. Your Rights (GDPR & CCPA)

• 
  GDPR (EU/UK): Right to access, correct, port, or erase your Personal Information.
  
• 
  CCPA (California): Right to know, request correction, request deletion, and opt-out of sale of Personal Information.
  

To exercise these rights, contact us (see below).

9. Cookies

We use cookies to support store functionality, analytics, and advertising.

• 
  Necessary: checkout, cart, login.
  
• 
  Analytics: Shopify analytics, referral tracking.
  
• 
  Advertising: Pixels and tags for marketing campaigns.
  

Most cookies last 30 minutes to 2 years. You can manage cookies via browser settings, but blocking cookies may impact site function.

10. Do Not Track

We do not change our data collection practices when a browser sends a “Do Not Track” signal.

11. Data Security

We use encryption and secure technologies to protect your data. While we take strong measures, no method is 100% secure.

12. Children’s Privacy

Our Site is not directed to children under 13. We do not knowingly collect data from children.

13. Changes

We may update this Privacy Policy periodically for operational, legal, or regulatory reasons.

14. Contact Us

For questions, complaints, or to exercise rights under this Privacy Policy, contact us at:

📧 support@shopblinghaven.com

📍 The BEX Group LLC (d/b/a BlingHaven™)

[Insert Business Address]

If unsatisfied, you may lodge a complaint with your local data protection authority.